Rubbish
How many times a day do you slip over a banana peeling or remove a chewing-gum from your shoes? If your answer is: at least once a day, then you may agree with me that the whole situation is quite serious. But how to solve it?

First option: change the whole society into well-educated and responsible people who dump rubbish into appropriate bins to be recycled/composted
Level of Demand Factor: nearly mission impossible
Second option: make people think twice about their shopping lists; and place recycle-dustbins closer to their households so that they are reachable to every one
Level of Demand Factor: doable mission
Third option: apart from the options above, it would be useful to find out how to reduce the amount of rubbish produced at work (e.g. paper –1) if one side is scrawled over the second side can be used for making notes
2) make your own handmade-paper birthday/party card…)
Level of Demand Factor: not so difficult mission

More info: http://www.reducerubbish.govt.nz/